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(Die Seite wurde neu angelegt: „Otto's son Georg von Blanquet took over at the helm of Gaggenau from 1956. Inspired by a passion for cooking, he had a vision of a custom-designed fitted kitchen with technically sophisticated and easy to use appliances. He relentlessly pursued his vision despite all the difficulties. Georg von Blanquet took advantage of the booming culinary culture at the time and the new esteem in which kitchen appliances were held in the post-war era. His ideas were no…“)
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The company began to expand internationally with the establishment of overseas subsidiaries in a bid to overcome the growing competition in Germany.<ref>History of "Eisenwerke Gaggenau GmbH" in keywords.</ref>
The company began to expand internationally with the establishment of overseas subsidiaries in a bid to overcome the growing competition in Germany.<ref>History of "Eisenwerke Gaggenau GmbH" in keywords.</ref>


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Despite the expansion, it remained difficult for Gaggenau to compete internationally. Gaggenau was taken over by Bosch-Siemens Hausgeräte GmbH at the end of 1994/beginning of 1995.<ref>BSH Corporate Archives, A01-0012, Business Report 1994, page 6.</ref> Production and development were moved in their entirety to Lipsheim in Alsace and the company was restructured.<ref>The History of Gaggenau (BSH presentation), materials on the history of the Gaggenau ironworks, BSH Corporate Archives, C03- 0296, slide 3.</ref> The Gaggenau brand is regarded today as an innovation leader for technology and design "Made in Germany". – "The Difference is Gaggenau".
Trotz Expansion bleibt es schwierig für Gaggenau, im internationalen Wettbewerb zu bestehen. Zum Jahreswechsel [[BSH Chronologie 1984-2002: Nachhaltigkeit und Internationalisierung|1994/95]]<ref>BSH-Konzernarchiv, A01-0012, Geschäftsbericht 1994, S. 6.</ref> wird Gaggenau von der Bosch-Siemens Hausgeräte GmbH übernommen. Diese verlagert die gesamte Produktion und Entwicklung nach Lipsheim im Elsass und unterzieht die Firma einer Restrukturierung.<ref>Die Historie von Gaggenau (BSH Präsentation), Materialien zur Geschichte der Eisenwerke Gaggenau, BSH-Konzernarchiv, C03- 0296, Folie 3.</ref> Die Marke Gaggenau gilt heute als Innovationsführer für Technologie und Design „Made in Germany“. – „Der Unterschied heißt Gaggenau“.
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== Notes ==
== Notes ==
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