Die Region Asien/en: Unterschied zwischen den Versionen

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(Die Seite wurde neu angelegt: „RBS launches new fridge, The Economic Times, 9.06.2004, http://articles.economictimes.indiatimes.com/2004-06-09/news/27375087_1_rbs-home-appliances-bsh-germany-vipul-b-raval </ref> In 2009, BSH once more founded a home appliances private limited company in Mumbai.<ref>Tradition, BSH Homepage, https://www.bsh-group.de/index.php?page=1075</ref> The company constructed a new Appliance Park in Chennai for producing washing machines, where production commenced…“)
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==== Asia and Oceania ====
==== Asia and Oceania ====


Following its successful entry to the Chinese market in 1994, BSH began to further expand its market presence in the Asia region. Locations were established in Hong Kong and Singapore in 1995 and 1996 as ''regional headquarters'' for Asia and the Pacific as a whole<ref>BSH Corporate Archives, B03-0091, Press Release Singapore, December 2, 2006 and BSH Corporate Archives, A05-0018, inform 03/1995, Jg. 18, page 6.</ref> and acted as a basis for establishing further locations in Indonesia, Malaysia, New Zealand, Taiwan, Thailand and also in [[The Australia/Oceania Region|the Australia/Oceania region]]. Most of the locations in Asia had been successfully established by 2006. BSH's presence in Asia was also further expanded in the years that followed. At celebrations to mark the 10th anniversary of the Asian headquarters in Singapore, a doubling of revenue growth in the Asian region, excluding China and India, was set out as a corporate goal.<ref>BSH Corporate Archives, B03-0091, Press and Public Relations (external), press clipping, 2006.</ref>
Following its successful entry to the Chinese market in 1994, BSH began to further expand its market presence in the Asia region. Locations were established in Hong Kong and Singapore in 1995 and 1996 as ''regional headquarters'' for Asia and the Pacific as a whole<ref>BSH Corporate Archives, B03-0091, Press Release Singapore, December 2, 2006 and BSH Corporate Archives, A05-0018, inform 03/1995, Jg. 18, page 6.</ref> and acted as a basis for establishing further locations in Indonesia, Malaysia, New Zealand, Taiwan, Thailand and also in [[Special:MyLanguage/Die Region Australien/Ozeanien|the Australia/Oceania region]]. Most of the locations in Asia had been successfully established by 2006. BSH's presence in Asia was also further expanded in the years that followed. At celebrations to mark the 10th anniversary of the Asian headquarters in Singapore, a doubling of revenue growth in the Asian region, excluding China and India, was set out as a corporate goal.<ref>BSH Corporate Archives, B03-0091, Press and Public Relations (external), press clipping, 2006.</ref>
[[File:MCIM01943091 BSH-Technology-Center-India-Inauguration.jpg|thumb|400x400px|Inauguration of the BSH technology center on 21. November 2016 in Adugodi, India. (Source: Press fotos BSH Hausgeräte GmbH)]]
[[File:MCIM01943091 BSH-Technology-Center-India-Inauguration.jpg|thumb|400x400px|Inauguration of the BSH technology center on 21. November 2016 in Adugodi, India. (Source: Press fotos BSH Hausgeräte GmbH)]]


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</ref> In 2009, BSH once more founded a home appliances private limited company in Mumbai.<ref>Tradition, BSH Homepage, https://www.bsh-group.de/index.php?page=1075</ref> The company constructed a new Appliance Park in Chennai for producing washing machines, where production commenced in 2014.<ref>Tradition, BSH Homepage, https://www.bsh-group.de/index.php?page=1075</ref> The factory established itself as a hub for supplying the Indian market and for exporting to the entire Southeast Asia region. A development center was established here at the same time for gas cooktops and extractor hoods.<ref>BSH Corporate Archives, A01-0036, Business Report 2013, from page 38.</ref>
</ref> In 2009, BSH once more founded a home appliances private limited company in Mumbai.<ref>Tradition, BSH Homepage, https://www.bsh-group.de/index.php?page=1075</ref> The company constructed a new Appliance Park in Chennai for producing washing machines, where production commenced in 2014.<ref>Tradition, BSH Homepage, https://www.bsh-group.de/index.php?page=1075</ref> The factory established itself as a hub for supplying the Indian market and for exporting to the entire Southeast Asia region. A development center was established here at the same time for gas cooktops and extractor hoods.<ref>BSH Corporate Archives, A01-0036, Business Report 2013, from page 38.</ref>


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The European BSH products were modified and further developed for the Indian market for example the washing machines produced in Chennai, which still operate reliably even with fluctuating electricity and water supply.<ref>BSH Corporate Archives, A01-0033, Business Report 2014, page 25.</ref>
Die europäischen BSH-Produkte werden für den indischen Markt modifiziert und weiterentwickelt beispielsweise die in Chennai produzierten Waschmaschinen, die auch bei schwankender Strom- und Wasserversorgung zuverlässig laufen.<ref>BSH-Konzernarchiv, A01-0033, Geschäftsbericht 2014, S. 25.</ref>
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== Einzelnachweise ==
== Notes ==
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