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Die Seite wurde neu angelegt: „The Moroccan sales company BSH Electroménagers S. A. was founded in Casablanca in 2008. BSH Electroménagers S. A. distributes the Bosch and Siemens brands.<ref>BSH Group Archive, A01-0026, Business Report 2008, page 57.</ref> The establishment of the subsidiary is not the first time that the company has entered the Moroccan market, as Bosch household appliances had previously been imported by the North African kingdom. By establishing a separate sales c…“
(Die Seite wurde neu angelegt: „Since 2008, BSH has been represented in North Africa as well as in the south of the continent.“)
 
(Die Seite wurde neu angelegt: „The Moroccan sales company BSH Electroménagers S. A. was founded in Casablanca in 2008. BSH Electroménagers S. A. distributes the Bosch and Siemens brands.<ref>BSH Group Archive, A01-0026, Business Report 2008, page 57.</ref> The establishment of the subsidiary is not the first time that the company has entered the Moroccan market, as Bosch household appliances had previously been imported by the North African kingdom. By establishing a separate sales c…“)
 
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[[File:2008_Eroeffnung_Marokko_DSC_9335.JPG|thumb|Opening of the Moroccan sales company BSH Electroménagers S. A. in Casablanca in 2008 (source: BSH Mediapool).|460x460px]]
[[File:2008_Eroeffnung_Marokko_DSC_9335.JPG|thumb|Opening of the Moroccan sales company BSH Electroménagers S. A. in Casablanca in 2008 (source: BSH Mediapool).|460x460px]]
The BSH<ref>BSH was founded in 1967 as Bosch-Siemens Hausgeräte GmbH - BSHG for short. In 1998, the name was changed to BSH Bosch und Siemens Hausgeräte GmbH, with the new short form BSH. Since the sale of the Siemens shares in BSH to Robert Bosch GmbH the company’s name is now BSH Hausgeräte GmbH, but still BSH for short. </ref> is also represented in Africa. The company has subsidiaries in South Africa and Morocco, which are responsible for the local sales organizations.<ref>https://www.bsh-group.com/company/bsh-worldwide (last downloaded 31.08.2017)</ref>
The BSH<ref>BSH was founded in 1967 as Bosch-Siemens Hausgeräte GmbH - BSHG for short. In 1998, the name was changed to BSH Bosch und Siemens Hausgeräte GmbH, with the new short form BSH. Since the sale of the Siemens shares in BSH to Robert Bosch GmbH the company’s name is now BSH Hausgeräte GmbH, but still BSH for short. </ref> is also represented in Africa. The company has subsidiaries in South Africa and Morocco, which are responsible for the local sales organizations.<ref>https://www.bsh-group.com/company/bsh-worldwide (last downloaded 31.08.2017)</ref>


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Since 2008, BSH has been represented in North Africa as well as in the south of the continent.
Since 2008, BSH has been represented in North Africa as well as in the south of the continent.


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The Moroccan sales company BSH Electroménagers S. A. was founded in Casablanca in 2008. BSH Electroménagers S. A. distributes the Bosch and Siemens brands.<ref>BSH Group Archive, A01-0026, Business Report 2008, page 57.</ref> The establishment of the subsidiary is not the first time that the company has entered the Moroccan market, as Bosch household appliances had previously been imported by the North African kingdom. By establishing a separate sales company, BSH strengthened its presence in Morocco.<ref>BSH Group Archive, A05-0031, inform 4/2008, page 7.</ref>
The Moroccan sales company BSH Electroménagers S. A. was founded in Casablanca in 2008. BSH Electroménagers S. A. distributes the Bosch and Siemens brands.<ref>BSH Group Archive, A01-0026, Business Report 2008, page 57.</ref> The establishment of the subsidiary is not the first time that the company has entered the Moroccan market, as Bosch household appliances had previously been imported by the North African kingdom. By establishing a separate sales company, BSH strengthened its presence in Morocco.<ref>BSH Group Archive, A05-0031, inform 4/2008, page 7.</ref>


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== Notes ==
== Notes ==

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