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(Die Seite wurde neu angelegt: „thumb|Logo Pitsos. (Source: Press fotos BSH Hausgeräte GmbH) The success story of the Local Hero brands outside of Germany started with the Greek company Pitsos A.E. BSH acquired a majority share in the market leader for cooling appliances in Greece in 1976.<ref>BSH Corporate Archives, F-BSH-001, 40 Jahre BSH – Eine Chronik, Munich 2007 and BSH Corporate Archives, A01-000, Business Report 1976, pages 3-5.</ref> BSH conti…“) |
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==== From Europe to the entire world ==== | ==== From Europe to the entire world ==== | ||
[[File:Pitsos empistosuni.png|thumb|Logo Pitsos. (Source: Press fotos BSH Hausgeräte GmbH)]] | |||
[[ | The success story of the Local Hero brands outside of Germany started with the Greek company Pitsos A.E. BSH acquired a majority share in the market leader for cooling appliances in Greece in 1976.<ref>BSH Corporate Archives, F-BSH-001, 40 Jahre BSH – Eine Chronik, Munich 2007 and BSH Corporate Archives, A01-000, Business Report 1976, pages 3-5.</ref> | ||
BSH continued to expand its presence in Europe in [[BSH Chronologie 1979-1983: Nationales Wachstum|<span style="color:#0080FF">the 1980s</span>]], acquiring the [[Balay]] and Safel brands in Spain in 1988/1989.<ref>BSH Corporate Archives, A01-00, Business Report 1988, pages 2, 20 and BSH Corporate Archives, A01-00, Business Report 1989, pages 2-3.</ref> | |||
< | [[BSH Chronologie 1979-1983: Nationales Wachstum|<span style="color:#0080FF">1980er Jahren</span>]] | ||
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