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==== Germany ====
==== Germany ====


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After its [[BSH Chronologie 1967-1978: Gründung und nationale Konsolidierung|foundation in 1967]], BSH reinforced its economic position in Germany. Germany was and is BSH’s home market. It holds a strong market position here among home appliance manufacturers. BSH has several locations in Germany: Alongside the company headquarters in [[Special:MyLanguage/Die Konzernzentrale München|Munich]] there are production facilities in [[Special:MyLanguage/Bad Neustadt|Bad Neustadt]], [[Special:MyLanguage/Die Marke Neff am Standort Bretten|Bretten]], [[Special:MyLanguage/Die Fabrik und das Technologiezentrum Dillingen|Dillingen]], [[Special:MyLanguage/Die Fabrik Giengen|Giengen]], [[Special:MyLanguage/Die Fabrik Traunreut|Traunreut]] and [[Special:MyLanguage/Die Fabrik Nauen|Nauen]]. The BSH network in Deutschland also includes research and technology, and competence centers in [[Special:MyLanguage/Der Standort Berlin|Berlin]], [[Special:MyLanguage/Bad Neustadt|Bad Neustadt]], [[Special:MyLanguage/BSH Regensburg – Produktbereich Electronic Systems, Drives (PED)|Regensburg]] and [[Special:MyLanguage/Die Fabrik und das Technologiezentrum Dillingen|Dillingen]].  
After its [[BSH Chronologie 1967-1978: Gründung und nationale Konsolidierung|foundation in 1967]], BSH reinforced its economic position in Germany. Germany was and is BSH’s home market. It holds a strong market position here among home appliance manufacturers. BSH has several locations in Germany: Alongside the company headquarters in [[Special:MyLanguage/Die Konzernzentrale München|Munich]] there are production facilities in [[Special:MyLanguage/Bad Neustadt|Bad Neustadt]], [[Special:MyLanguage/Die Marke Neff am Standort Bretten|Bretten]], [Special:MyLanguage/Die Fabrik und das Technologiezentrum Dillingen|Dillingen]], [[Special:MyLanguage/Die Fabrik Giengen|Giengen]], [[Special:MyLanguage/Die Fabrik Traunreut|Traunreut]] and [[Special:MyLanguage/Die Fabrik Nauen|Nauen]]. The BSH network in Deutschland also includes research and technology, and competence centers in [[Special:MyLanguage/Der Standort Berlin|Berlin]], [[Special:MyLanguage/Bad Neustadt|Bad Neustadt]], [[Special:MyLanguage/BSH Regensburg – Produktbereich Electronic Systems, Drives (PED)|Regensburg]] and [[Special:MyLanguage/Die Fabrik und das Technologiezentrum Dillingen|Dillingen]].  
[[file:Pitsos empistosuni.png|thumb|The Pitsos Brand. (Source: BSH Hausgeräte GmbH)]]
[[file:Pitsos empistosuni.png|thumb|The Pitsos Brand. (Source: BSH Hausgeräte GmbH)]]
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BSH started selling Bosch home appliances in [[Special:MyLanguage/Die BSH in Polen|Poland]] in 1990. A new plant for assembling washing machines was established in the Polish city of Lodz in 1994. It was the first new plant to be built by BSH in Eastern Europe, The company thus gained a presence in the region as a producer of large appliances, allowing it to exploit its market potential to the full. The washing machines from Lodz were initially intended exclusively for the Eastern European markets, but were also extended to EU countries from 1999. The Polish BSH subsidiary was honored again with the “Pearl of the Polish Economy” award in 2009. In 2013, BSH acquired the tradition-steeped Polish home appliances manufacturer Zelmer.
BSH started selling Bosch home appliances in [[Special:MyLanguage/Die BSH in Polen|Poland]] in 1990. A new plant for assembling washing machines was established in the Polish city of Lodz in 1994. It was the first new plant to be built by BSH in Eastern Europe, The company thus gained a presence in the region as a producer of large appliances, allowing it to exploit its market potential to the full. The washing machines from Lodz were initially intended exclusively for the Eastern European markets, but were also extended to EU countries from 1999. The Polish BSH subsidiary was honored again with the “Pearl of the Polish Economy” award in 2009. In 2013, BSH acquired the tradition-steeped Polish home appliances manufacturer Zelmer.
[[Datei:Fabryka 007 Rogoznica Zelmer-Fabrik 2012 BSH-Pressebilder.jpg|thumb|Zelmer-Factory in Rogoznica, Poland, 2012. (Source: BSH Hausgeräte GmbH)]]
[[Datei:Fabryka 007 Rogoznica Zelmer-Fabrik 2012 BSH-Pressebilder.jpg|thumb|Zelmer-Factory in Rogoznica, Poland, 2012. (Source: BSH Hausgeräte GmbH)]]
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==== BSH in Russia – from importer to manufacturer ====
BSH has enjoyed a presence in Russia since 1994.<ref>BSH Corporate Archives, A05-0037, inform 2014/2, p. 11.</ref> The Bosch and Siemens brands are also very well known there and sell well. By 1995, BSH was already the largest Western European importer in Russia.<ref>BSH Corporate Archives, A01-0013, Annual Report 1995, p. 5.</ref> In 1997, the company then started looking into options for further involvement in Russia, including production partnerships.<ref>BSH Corporate Archives, A05-0020, inform 1997/2, p. 29; A01-0015, Annual Report 1997, p. 6.</ref> It ultimately opted to develop its own production facilities. In 1998, BSH opened an assembly plant for gas cookers in Chernogolovka, 60 kilometers east of Moscow, making it the first home appliance manufacturer from the West to have a plant in Russia.<ref>BSH Corporate Archives, A01-0016, Annual Report 1998, p. 10.</ref> BSH defied the economic crisis of 1998/1999. with the Gaggenau and Neff brands being launched on the Russian market between 1998 and 2005.<ref>BSH Corporate Archives, A05-0037, inform 2014/2, p. 11.</ref>
<span id="Neue_Fertigungsanlagen"></span>
===== New production facilities =====
Construction of a new refrigeration plant and a logistics center in St. Petersburg began in 2007. The center not only sells locally produced appliances, but also BSH imports. The majority of the cooling appliances produced in St. Petersburg are destined for the Russian and Ukrainian market.<ref>BSH Corporate Archives, A05-0028, inform 2005/4, p. 8; A01-0025, Annual Report 2007, p. 7; F-BSH-001, 40 Jahre BSH – Eine Chronik, p. 122.</ref> After just three years, BSH is the market leader with Bosch in the segment of free-standing static fridge-freezer combinations. An assembly plant for washing machines was opened additionally in 2012 in St. Petersburg.<ref>BSH Corporate Archives, A01-0030, Annual Report 2012, p. 46.</ref> In 2008, BSH was able to proudly proclaim that it had a base of 3.5 million customers in Russia.<ref>BSH Corporate Archives, A05-0037, inform 2014/2, p. 11.</ref>
[[file:PED(1).jpg|thumb|The Regensburg-based Electronics, Drives and Systems (EDS) has a production site in the Slovakian town of Michalovce. (Source: BSH Hausgeräte GmbH)]]




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In a number of European countries sales companies, organized as BSH subsidiaries, are responsible for selling home appliances locally. These include: Denmark (Ballerup), Norway (Oslo), Sweden (Solna), Finland (Helsinki), Austria (Vienna), Belgium (Brussels), Luxembourg (Senningerberg), France (St. Oen), United Kingdom (Milton Keynes), Italy (Milan), Switzerland (Geroldswil), Czech Republic (Prague), Croatia (Zagreb), Serbia (Belgrade), Bulgaria (Sofia), Romania (Bucharest), Hungary (Budapest), Ukraine (Kiev).<ref>https://www.bsh-group.com/company/bsh-worldwide (Retrieved 30.08.2017)</ref>
In a number of European countries sales companies, organized as BSH subsidiaries, are responsible for selling home appliances locally. These include: Denmark (Ballerup), Norway (Oslo), Sweden (Solna), Finland (Helsinki), Austria (Vienna), Belgium (Brussels), Luxembourg (Senningerberg), France (St. Oen), United Kingdom (Milton Keynes), Italy (Milan), Switzerland (Geroldswil), Czech Republic (Prague), Croatia (Zagreb), Serbia (Belgrade), Bulgaria (Sofia), Romania (Bucharest), Hungary (Budapest), Ukraine (Kiev).<ref>https://www.bsh-group.com/company/bsh-worldwide (Retrieved 30.08.2017)</ref>


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[[Datei:0275-03-12 Hoofddorp inspiratiehuis außen-9463 ISO BSH-Archiv.jpg|thumb|200x200px|BSH-Showroom in Hoofddorp, Netherlands. (Source: BSH Hausgeräte GmbH)]]
'''Niederlande'''
 
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==== Netherlands ====


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The Netherlands is home to the oldest representative offices of the parent companies of BSH, Bosch and Siemens outside of Germany. Siemens & Halske products were represented in The Hague by the company Wisse, Piccaluga & Co. as far back as 1879.<ref>Siemens History: Siemens in the Netherlands. </ref>. The company Willem van Rijn then took over as sole representative of Bosch products in the Netherlands in 1903.<ref>BSH Corporate Archives, Tochtermann Historie, Ordner 5, 100 Jahre Bosch – Willem van Rijn, Amsterdam 2003, p. 1.</ref>
In den [[Special:MyLanguage/Niederlande|Niederlanden]] befinden sich die ältesten Auslandsvertretungen der Stammhäuser der BSH, Bosch und Siemens. Schon 1879 werden Siemens & Halske-Produkte in Den Haag durch die Firma Wisse, Piccaluga & Co. vertreten.<ref>Siemens History: Siemens in the Netherlands. </ref> 1903 übernimmt die Firma Willem van Rijn die Alleinvertretung von Bosch-Produkten in den Niederlanden.<ref>BSH-Konzernarchiv, Tochtermann Historie, Ordner 5, 100 Jahre Bosch – Willem van Rijn, Amsterdam 2003, S. 1.</ref>
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The subsidiary Willem van Rijn Huishoud-elektro B.V. was founded for sales and distribution in 1986. In a move to merge the Dutch representative offices in one company, a joint venture between Willem van Rijn, BSH Huishoud-Elektro B.V. and the Consumer Products Department of Siemens Netherlands was concluded in January 2009. From this time on, the Bosch, Siemens, Gaggenau, Neff and Constructa brands were distributed by the new Dutch BSH subsidiary, BSH-Huishoudapparaten.
1986 wird für den Vertrieb die Tochtergesellschaft Willem van Rijn Huishoud-Elektro B.V. gegründet. Um die niederländischen Vertretungen in einer Gesellschaft zusammenzuführen, wird im Januar 2009 ein Joint Venture von Willem van Rijn BSH Huishoud-Elektro B.V. und der Abteilung Consumer Products von Siemens Nederland beschlossen. Seit diesem Zeitpunkt werden die Marken Bosch, Siemens, Gaggenau, Neff und Constructa von der neuen, niederländischen BSH-Tochtergesellschaft, der BSH-Huishoudapparaten, vertrieben.
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'''France'''
'''Frankreich'''
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BSH also has a production site in France. Home appliances from [[Special:MyLanguage/Gaggenau|Gaggenau]] are developed and manufactured in Lipsheim in Alsace. <ref>Die Historie von Gaggenau (BSH Präsentation), Materialien zur Geschichte der Eisenwerke Gaggenau, BSH Archives, C03- 0296, slide 3.</ref>
In Frankreich befindet sich auch ein Produktionsstandort der BSH. Im elsässischen Lipsheim werden die Hausgeräte von [[Special:MyLanguage/Gaggenau|Gaggenau]] entwickelt und hergstellt. <ref>Die Historie von Gaggenau (BSH Präsentation), Materialien zur Geschichte der Eisenwerke Gaggenau, BSH-Konzernarchiv, C03- 0296, Folie 3.</ref>
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== Einzelnachweise ==
== Notes ==
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