Translations:BSH Chronologie 2014–Heute: Die Weichen werden neu gestellt/14/en

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Since the start of 2021, BSH Hausgeräte GmbH has been working together with the World Food Programme (WFP) of the United Nations to achieve a world without hunger. BSH also works in Germany with the organization JOBLINGE to jointly combat youth unemployment. In 2021, BSH focuses its business activities on digitalization and sustainability. In 2021, the pioneer of the connected kitchen, the Home Connect system, is available in 49 countries and 27 languages, with the Home Connect app being downloaded more than two million times since its launch in 2014.[1] Since the start of 2021, BSH Hausgeräte GmbH has been working together with the World Food Programme (WFP) of the United Nations to achieve a world without hunger. BSH supports the WFP Innovation Accelerator which nurtures start-ups and innovation teams. BSH also works in Germany with the organization JOBLINGE to jointly combat youth unemployment. To reduce its own carbon footprint and help close the plastic cycle, BSH is using Styropor® packaging based on chemically recycled plastic.[2] In addition, BSH starts using recycled steel from Salzgitter Flachstahl GmbH for the first time in September 2021. Using low carbon green steel, initially for mounting brackets in washing machine production in Lodz, is another step on the way to achieving BSH’s ambitious sustainability goals.[3]

Part of the growing sustainability offering at BSH is the BlueMovement start-up. Based on the circular economy model, BlueMovement allows consumers to rent home appliances. The start-up for home appliances subscriptions and the SME sector have been collaborating on marketing the subscription model for large home appliances since September 2021.[4]

In the summer of 2021, BSH helps those affected by the flood disaster, and organizes donations of appliances and money, as well as practical support by customer service.[5]

  1. BSH Press Release September 1, 2021.
  2. BSH Press Release March 18, 2021.
  3. BSH Press Release September 16, 2021.
  4. BSH Press Release July 21, 2021.
  5. BSH Press Release July 21, 2021.