Translations:Die Region Australien/Ozeanien/2/en

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Five stars in Australia

The white goods of both BSH brands have since become established names in the region. Bosch dishwashers won an Australian energy-saving award in 1989. At the time, they were the only dishwashers on the Australian market to receive five (out of six possible) stars.[1] The entry into the Chinese market in 1994 paved the way for further development in the Asia-Pacific region. This development was coordinated from Singapore.[2] In 2004, two BSH subsidiaries were founded in Australia and New Zealand. [3] BSH Home Appliances Pty Ltd. is based in Clayton, Victoria. BSH Home Appliances Ltd. in Auckland is responsible for sales in New Zealand.

  1. ↑ BSH Group Archive, A05-0012, inform 1989/3, page 11.
  2. ↑ The representative office was founded in 1996. It later became a subsidiary and eventually the Regional Headquarters. BSH Group Archive, A01-0013, Business Report 1995, page 6.
  3. ↑ BSH Group Archive, A05-00276, inform 2004/3, page 5.
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